Create a Killer Resume and Cover Letter

CV Creation: Essential Do’s and Don’ts for a Winning CV

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Last Updated on September 2, 2025

Overview

  • Do Customize Your CV: Tailor your CV to the job description to highlight relevant skills and experiences. This demonstrates to employers that you’re attentive and genuinely interested in the position.
  • Do Use Active Verbs: Energize your CV with action verbs like “achieved”, “managed”, and “created” to convey your accomplishments effectively and forcefully.
  • Do Include Quantifiable Achievements: Where possible, add numbers to your achievements. For example, “increased sales by 20%” is more impactful than “responsible for increasing sales”.
  • Do Keep It Concise: Limit your CV to two pages at most. A concise CV demonstrates that you can effectively prioritize information and respect the hiring manager’s time.
  • Do Proofread: Spelling or grammatical errors can make a bad impression. Use tools like Grammarly or have someone else proofread your CV before submission.
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  • Don’t Use a Generic CV: Avoid sending the same CV to multiple employers. A generic CV can make you appear uninterested and lazy.
  • Don’t Include Irrelevant Information: Avoid cluttering your CV with information that is not relevant to the job. This dilutes your key messages and wastes valuable space.
  • Don’t Lie About Your Skills or Experiences: Honesty is crucial in your CV. Employers can easily verify false information, which can lead to job dismissal if discovered.
  • Avoid Using an Unprofessional Email Address: If your current email address is unprofessional, consider creating a new one specifically for job applications. An email address like [email protected] makes a better impression.
  • Include Keywords: Many companies use software to screen CVs. Ensure that you include keywords from the job description to increase the likelihood that your CV passes the initial screening.
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09/11/2025 11:01 pm GMT

Investing time in creating a well-crafted CV can significantly boost your employability, whether you’re applying for high-profile jobs or fresh out of university. A clear and concise CV that highlights your achievements and professional identity is crucial in landing your dream job. Here are some essential do’s and don’ts to keep in mind while creating your CV.

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Do’s

Keep Things Simple

A well-designed CV is crucial in making a positive impression on potential employers. The design and layout of your CV should be focused and straightforward, making it easy for the reader to navigate through the document. Avoid using fancy fonts or incorporating images that may not appear correctly when printed or viewed on a different device. The key is to keep it clean, professional, and relevant to the job for which you are applying. Be selective with the information you include in your CV and eliminate anything that is not essential to the job or industry you are targeting.

This might involve trimming old or irrelevant work experiences, part-time or temporary jobs, and irrelevant hobbies or interests. Focus on highlighting the achievements and experiences that are relevant to the job and company you are applying for. Don’t forget to tailor your CV for each job application and highlight the skills and experience that are specifically mentioned in the job posting. A well-crafted CV can be the difference between getting your foot in the door and missing out on an opportunity.

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Explain Skills Gained From Particular Jobs

Ideally, when listing a job or training course, it’s beneficial to include notes on the skills and experiences acquired during its completion. Additionally, it’s essential to explain your responsibilities in these roles, as well as any gained expertise in using specific software or receiving on-the-job training.

Tailor to Specific Jobs

To increase your chances of landing a job, it’s crucial to understand what to highlight in your CV based on the job you’re applying for. For instance, when applying for a charity job, it’s beneficial to elaborate on your voluntary experience and skills that can be applied to a professional role. Additionally, you should be able to adapt your past job experiences to showcase how they are transferable to the new position.

Don’ts

Avoid Spelling and Grammar Errors

A few errors in presentation and style will ultimately lead to someone dropping your CV in favor of another, despite your qualifications. This problem can be avoided through proofreading and by making sure that you always have enough time before a submission date to get someone else to read through your work.

Use spellcheck and tools such as Grammarly to ensure all errors are captured and corrected.  Leverage your friends and family to check your CV and give suggestions.

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Distort Jobs

Please don’t make it out that you had more responsibilities or gained more skills in specific jobs. The truth will eventually catch up with you and will lead to problems with employers. In the same way, don’t distort your qualifications, even if it’s only by a grade or so. Again, the punishment by an employer can be severe.

Skip Important Information

It’s crucial to include any relevant information in your CV, especially if it’s on the lighter side. As long as you can explain the significance of the experience or accomplishment and how it can benefit a new job, it can significantly enhance the overall impression of your CV.

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Craft a Results-Driven CV Summary

Your CV should open with a sharp, results-driven profile that makes your value obvious in ten seconds. Lead with your role, core strengths, and one or two quantifiable wins that align with the target role. Avoid generic fluff and subjective claims; employers skim for evidence. Keep the summary under five lines, mirror essential keywords from the posting, and make every word earn its spot. For structure examples and phrasing tips, review this concise resume guide and adapt it to your niche.

Customize for Each Application

One-size-fits-all CVs usually fail applicant tracking and human scrutiny. Start with a master document, then tailor a copy to the specific posting. Map their must-haves to your most relevant experience, remove distractions, and reorder sections so high-signal content appears first. Align job titles where appropriate (without misrepresentation), echo role terminology, and emphasize domain-specific tools. This disciplined customization proves intent and fit while improving both ATS matching and hiring manager clarity.

  • Keyword focus: Mirror core competencies and terminology from the job description, emphasizing skills the role repeats and grouping them near your profile.
  • Role alignment: Reframe adjacent experience to highlight transferable outcomes, tooling, stakeholders, and scale relevant to the target position.
  • Evidence first: Place your strongest, most comparable achievements above less relevant history to front-load impact.
  • How to scan JD: Paste the posting into Jobscan to identify priority keywords, then weave those terms naturally into your bullets and skills.

Quantify Achievements and Language

Hiring teams prioritize outcomes over activities. Convert duties into achievements that specify scale, baseline, and delta (e.g., “Cut onboarding time 32% by automating access requests across five systems”). Use active verbs, concrete metrics, and credible timeframes; avoid vague claims. Keep bullets tight—one line when possible—and lead with the result, then the method. For phrasing variety, pull alternatives from this practical action verbs list and rotate language to avoid repetition while maintaining clarity.

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Proofread, Format, and Final Checks

Minor errors can overshadow strong experience. Standardize typography, spacing, and date formats; ensure consistent bullet style and tense; and verify every hyperlink works. Print to PDF and review on multiple screens to catch layout issues. Confirm the file name is professional and the document is ATS-friendly (no text in images, logical headings). Finally, ask a trusted reviewer to sanity-check clarity, impact, and relevancy before sending.

  • Style consistency: Align fonts, sizes, margins, en-dashes vs. hyphens, and capitalization across all sections to avoid visual noise.
  • ATS sanity: Use simple headings, plain bullets, and no text boxes or columns that might break parsing in standard applicant systems.
  • Error sweep: Read aloud once, then review backward line by line to surface typos, tense shifts, and duplicated phrases.
  • How to check readability: Paste your CV text into Hemingway to spot dense sentences and simplify without losing precision.
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Next Steps

  • Strategy: Extract must-have skills and keywords; mirror language naturally across summary, skills, and achievements; prioritize exact tools, certifications, and domain terms the employer emphasizes.
  • Metrics First: Rewrite experience bullets to lead with measurable outcomes, add specific metrics and timeframes, and keep each line concise and comparable to the role’s expected scope.
  • ATS Format: Use a single-column layout with standard headings and simple bullets; export to PDF only after confirming a clean plain-text paste preserves order and spacing.
  • Quality Review: Run grammar and readability checks, verify links, preview on desktop and mobile, and ask a trusted reviewer to challenge clarity, accuracy, and overall impact.

Final Words

A strong CV is built on clarity, relevance, and credible results. Focus your reader immediately on the most comparable accomplishments, expressed with precise language and defensible numbers. Remove distractions that dilute fit, structure sections so decision-makers can scan, and keep formatting parsable by standard applicant systems. Finally, treat revision as quality control: validate claims, confirm consistency, and secure outside feedback. These habits compound, turning each application into a sharper, more persuasive signal of value.

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09/11/2025 11:01 pm GMT


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