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At some point in their career, many people consider taking their career in a freelance direction. There are pros and cons to doing so, but it’s the freedom of doing the work you want that attracts so many. If you’re thinking about launching a freelance career, you likely already know that it’s not going to be easy. It takes a lot of hard work to build an independent career, where it’s up to you to find the work you need to keep going. Before you decide to go freelance, you need to come up with a plan to decide how you’re going to do things.
Start Off with a Side Hustle
If you’re currently employed, suddenly dumping your job to start freelancing usually isn’t ideal. If you’re lucky, you already have some valuable contacts that can get you started in the freelance field. However, even then, it could take you a while to build a reputation and an image as a trustworthy freelancer. When you’re first getting started, it often makes more sense to begin with a side hustle. You can continue to build on it until it becomes your main hustle. It means you’ll be short on free time for a while, but that’s the sacrifice you make if you want to become a freelancer.
“Freelancing is one of the fastest, most affordable, and easiest ways to get started working from home, especially if you offer services in a skill you already excel at. In some ways, freelance sits in between entrepreneurship and employment. – Randy Duermyer – thebalance.com”
Find the Right Places to Advertise Your Skills
Knowing how to promote your skills is essential for finding clients. It’s a good idea to have your own website or social media pages, of course, but there are also various appropriate places to advertise your services. Online, you will find that there are sites that cater to a huge range of skills, but it’s often best to find those that are specifically for your skillset. People will choose to hire AV freelancers with AV Junction for an event, rather than look at a generic freelance site like Upwork. Consider whether you offer your services online or in person when you choose how and where to list your services.
Create a Business Plan
When people decide to launch a freelance career, they often don’t think of it as a business. If you’re just working on your own, it can be difficult to view your efforts as a business and not just an individual doing some work. But it’s important to view your freelance career as a business and to take the steps you would take when building one. A business plan is one of the important things you should have, helping you to create a vision for the future.
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Build Yourself a Brand
You should also make sure you build a brand for your business. It might be built around you as a person, or you might give your business a different name and make it a little less personal. This is a good idea if you might ever think of selling your business in the future. To build your brand, work on your online presence and know how you want to come across to prospective clients.
Starting a freelancing career is not an easy road, so before quitting your job, consider if you have the contacts and in-demand skills to make a go of it.Tweet This
If you want to start a freelance career, don’t expect it to happen overnight. You need to be prepared to put in the effort.