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Is earning a bachelor’s or master’s degree in communication worth it for the average American? Students often ask fewer-worded questions like this before making one of the most challenging decisions of their lives. It won’t be an exaggeration to state that pursuing a communications degree will help you advance in your career after graduation. An average student can earn over $60,000 with this degree, and – with experience – your chances at promotion continue growing.
Experts also suggest that the number of graduates in the workforce will also increase. In 2018, there were 2.27 million employees with a communications degree in the U.S., and this number increased to 2.35 million in 2019. By 2022, the number reached 3 million, indicating the growing value of this degree in various industries such as media, marketing, and public relations.
Career Options For Communication Degree-Holders
Being an all-encompassing major, the subject of “communication” covers several fields, including policy, politics, and mass media. Students learn how to plan events, coordinate projects, and put these plans into action. So, what sort of careers do we pursue after acquiring a degree in communication? What kind of job is waiting for a student with the know-how of mass media and related stuff? We’ve attempted to compile a few careers-in-waiting for communication apprentices. To give a heads-up, you won’t get a job merely in the press, digital marketing, or entertainment industry. This versatile degree allows you to initiate your career in various trades. Here are some of our favorite options for prospective pupils:
1. Journalist:
Distance learning encouraged students to pursue education digitally. Students can find courses on the internet to seek excellence in any field they desire. Communication degree-holders can also leverage e-learning facilities to brighten their chances in the field of journalism. So, you can pursue a communications degree online to become a journalist or an anchorperson. Your journey to becoming a news anchor begins with being a reporter.
Looking for a career with flexibility and growth potential? A communications degree offers paths in PR, marketing, digital media, and more, with roles in high demand! #CareerGoals #CommunicationsDegree #Marketing #PublicRelations #DigitalMedia Click To Tweet2. Business Reporter:
What does a business reporter do? Well, a business reporter’s responsibilities don’t alter much from a typical journalist’s. You cover newsworthy affairs and get your content published in popular magazines/newspapers. But – since the job has “business” associated with it – these topics mainly deal with trade and commerce. You’ll research the global economy and the government’s economic policies affecting businesses.
3. Copywriter:
How much do copywriters make? They don’t typically have a fixed salary but instead, work on hourly rates depending on how much they want to work. They also create content based on what their employer needs them to write. So, copywriters can produce entire blogs or ebooks and simple slogans or content for a small brochure. They grip people’s curiosity and know which words will trigger consumers to take the required action. This job requires you to be very creative.
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4. Website Producer:
Website producers work at higher hourly rates than copywriters. They’re in charge of developing relevant material for a company’s website to improve its internet presence. Since content attracts more traffic to
5. Sales Representative:
A communication degree holder can also become a sales representative even if most students don’t pursue this qualification to deal with clients. But companies employ the services of individuals who can converse with leads and turn them into customers. A sales representative makes $65,000 every year on average and can watch their job evolve into a great career. You need to polish your communication capabilities – verbal and written – if you wish to become a good sales rep!
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6. PR Specialist:
PR specialists make over $60,000 annually. . But what’s so special about this career? We shouldn’t forget that public perception is vital for an organization’s survival. When you’re thinking about advertising your products/services, it’s essential to consider what people believe about your organization. So, companies hire PR managers to improve (and control) their public perceptions via mass media. And – with their degree in mass communication – a PR specialist can easily organize events, meetings, or press conferences in favor of that organization. Only you can produce press releases that have high journalistic merit!
7. Social Media Manager:
A modern-day company can’t exist without effectively operating its several social media avatars. It has become imperative for organizations to communicate with their customers via these platforms. Facebook, Twitter, Instagram, and several other websites enable companies to digitally convey their ads to millions of followers. Communication degree holders find employment opportunities in such cases thanks to their unique public dealing skills. A company needs to hire excellent writers to compose persuasive messages about its products/services. On average, social media managers earn around $50,000 annually. But top-level earners even make over $70,000!
8. Marketing Manager:
Commercial organizations depend upon advertisements to attract more customers and retain their existing consumers. So, communication degree-holders can become marketing managers and help businesses improve their marketing campaigns. As a professional, you can also build the company’s brand identity and potentially increase its profitability. You’ll be responsible for conducting market research, keeping track of industry trends, and working with other departments. Marketing managers make over $140,000 annually on average, for which they require – at least – a bachelor’s degree in communication. It would help if you also read about MBA to acquire this position.
9. Legislative Assistant:
In politics, you must create and deliver your message properly to the public for success. Politicians – therefore – require the assistance of content
10. Event Planner:
You can’t plan an event successfully without subscribing to the services of professionals since they require a forceful theme to attract more participants. Communication majors are skilled with the organizational capabilities required for event planning. These abilities empower event planners to consider the needs of everyone present in that meeting. These professionals make over $50,000 on average every year, but some top earners earn more than $80,000 as well. Furthermore, event planners are in charge of writing press releases for the conference. Thus, you must also be proficient in writing and public speaking skills to become an event planner.
Conclusion
Graduating with a communication degree opens the door to a variety of career opportunities in dynamic fields such as public relations, marketing, journalism, and corporate communications. Whether you’re interested in crafting narratives for brands, analyzing media trends, or producing content across digital platforms, this degree provides the versatility to adapt to the ever-evolving media landscape.
The steady growth in employment for communication graduates reflects the rising demand for professionals who can effectively convey ideas, manage public perceptions, and drive engagement across different industries. With the right skill set and experience, graduates can secure roles that offer competitive salaries and long-term growth potential.
