Career Advice

How Kajabi Can Help Your Newly Started Business

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When starting a business many are often overwhelmed by the sheer number of tasks they need to perform to keep their enterprise running and successful that don’t have anything to do with the job they imagined doing in the first place. Managing taxes, responding to emails, finding new customers… It all takes away precious working hours from the actual job that makes money and you are passionate about.

Luckily there are numerous tools that can help you. Online platforms, designed to manage and upgrade your business, have been around some time and are getting better and better. Here we will explain how Kajabi is one of the better ones floating around.

So you started or are planning to start a business

Small businesses account for over half of all private-sector employers, as well as being the highest growing category in recent years (although in slight decline since the ‘70s).

Chances are that you are either employed in one or have started your own company and need tips on what to do next.

When starting a business many are often overwhelmed by the sheer number of tasks they need to perform to keep their enterprise running that don’t have anything to do with the job they imagined doing. Luckily there are numerous tools that can help you.Click To Tweet

Some job profiles need more presence on the internet than others (think a local carpenter workshop compared to a food delivery service) while a growing number are completely dependent on the traffic their websites, blogs, or platforms generate. To this third category, it is essential they are familiar with course platforms such as Kajabi.

Online courses are a very demanding trade. Keeping up with a diverse group of students or colleagues, frequently updating the course, refreshing it with new material that draws attention… Even in institutions such as colleges it requires a small army of people to make the gears turn so how can a small group of people, or even a one person company, compare? They use earlier generated platforms that do most of the technical work for them.

Although it is very simple to use Zoom or Google Meets they don’t have the branched out system to support anything more than a handful of people and a current view of your desktop. Looking at we easily see many many of its advantages – user-friendly interface, email marketing tools, even some automation for interacting with customers. All of this needs a more thorough explanation and how it can benefit your newly started business.

Doing Business Online

Selling any type of goods or services today almost always includes the internet, one way or another. Whether you use an online paying method, have a site or an account on social media, all of those are platforms you use for marketing or commerce. You should therefore choose the one that best suits your needs and that you can easily navigate around.

For example, young artists frequently post their artwork for free on some social media, such as Twitter, to gain popularity and exposure, but if they’re successful and the money starts rolling in they need a way to protect their work from pirating and start managing it like a business

Online teaching, or online courses, are another aspect that has gained huge popularity in recent years, even so, more during a long-term lockdown of many academic institutions. Apart from trying to organize an online event and having either speakers come or having a slideshow presentation to offer it can be problematic to keep track of everything else. Assigning homework, informing about grades, giving out certificates…

Kajabi is a great all-in-one platform for all of those tasks. To summarize its advantages:

  • All-in-one platform with online course creation and marketing tools
  • Built-in themes and customization
  • Has an iOS and Android app
  • Diverse learning and teaching tools
  • Helps market your courses
  • Users can have discussions and forums
  • 24/7 customer support team and live chat

Even if you are not tech-savvy it can be easily operated. Its tools allow you to make and design your own website through a wide range of themes and models, upload and distribute your own content (even through bulk upload from Google Drive), and market your products and courses in an economic way via email.

Changing the appearance of your website is usually something that requires a front end developer, or at least any programmer and designer, to come to your aid. Luckily here it is very easy to do it yourself through the Appearance and Preview features, as you can shift through a number of ready-made themes as well as upload your own art to make it more interesting.

A well-designed website is crucial for any small business, it tells customers you are serious and that they can expect a good quality product. With Kajabi you can make sure you are in charge of what is presented and can keep the price of its upkeep low.

Another great feature is the Kajabi University, an online course for learning how to maximize your revenue and optimize your site with this platform, and it’s free for all site owners. Their courses lead you through the dos and don’ts of making and running online learning communities, how to manage files on their platform, how to build a website, and much more. And for those working with other goods, their Pipeline Mastery lectures will show you how to successfully turn a potential lead into a sale, an indispensable skill in every entrepreneur’s repertoire.

Despite a growing variety of online platforms that are made to help new businesses very few of them provide all the needed tools a startup needs. So why pay for more of them when there is an all-in-one that can help you sustain and grow your business? Online courses can be a very profitable endeavor if managed correctly and operating a large community is imperative to succeed.

As it is clear that the age of traditional advertising and work management is passing, it is best to turn to modern methods and embrace online platforms as the new norm. And since Kajabi has an edge against most of its competitors because of its all-round approach it’s a real bang for the buck.

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