Career Advice

6 Tips on How to Attract the Best Seasonal Employees

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The holiday season is quickly approaching, and you’ll need to be prepared if you want to hire the best people. So, if you’re in charge of hiring seasonal workers this month, you might be unsure where to begin.

Seasonal work, after all, can be tough to fulfill. This is because jobs are sometimes temporary, and many people don’t want to work during the holidays, especially while others are spending time with their families.

However, you don’t want to be short-staffed around the holidays. More pressure on your present staff will only result in them being overworked and on the verge of burnout, which is far from ideal.

Fortunately, we’re here to help you this holiday season. In this article, we are sharing the top tips for attracting seasonal employees so that your business does not get any hit this season.

The holiday season is quickly approaching, and you'll need to be prepared if you want to hire the best people. So, if you're in charge of hiring seasonal workers this month, you might be unsure where to begin.Click To Tweet

1. Re-engage former seasonal employees

First and foremost, you can save time by reviewing possible hiring from previous seasons. Do you recall any former employees who could be available to return to your seasonal staff? Alternatively, would you consider re-engaging any former applicants to hire them this year? These individuals, whether full-time, part-time, or seasonal, are already familiar with your company and have previously chosen to work for you. Simply send them an email or call them.

2. Offer signing bonuses

Seasonal workers are often in a hurry to get paid. You can enhance your chances of recruiting applicants who were previously undecided between your company and another by offering a “signing bonus” that kicks in after they’ve worked a set number of shifts. You can also provide same-day pay, which is appealing to students who are home from college in the winter and need money for holiday shopping.

3. Advertise to your seasonal counterparts

Do you have any openings for the winter? Consider forming a partnership with a local water park or amusement park that hires seasonal workers during the summer. Offer to publicize their available positions to your seasonal workers, and see if they’ll do the same for you. For both firms and seasonal workers, this is a win-win situation.

Are you open over the holidays for additional hours? Is it possible for you to stay open late on Christmas Eve and New Year’s Eve? To ensure that the less popular shifts are filled, consider paying them more.

5. Advertise on social media

Seasonal work isn’t on everyone’s radar. Passive candidates may be enticed to apply after reading a sponsored post advertising temporary opportunities at one of their favorite restaurants or shops. This is one technique to beat out your competitors who may be employing traditional methods such as placing a sign in the store window in the hopes of attracting seasonal workers.

6. Offer flexible schedules

Seasonal hiring usually entails longer shifts, which appeals to workers looking for a second source of income. As a result, it’s critical to give your employees more shift flexibility. If you know that the majority of your new seasonal employees work during the day, start their shifts around 6 or 7 p.m. to give them time to eat dinner. You may enhance your chances of obtaining seasonal employees by giving flexibility and advertising it in your job description.

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